"If you can't eat, drink or smoke it in 24 hours,
you can't keep it."

"Don't kick arses on your way up,
in case you have to kiss them
on your way down."

"Coffee beans aroma grand, coffee taste bland.
Coffee beans aroma horrible, coffee taste wonderful." ®

...in that, it's the comflexity in the bean aroma
that gives that great taste of coffee.